Becoming a Professional Employees of the Organisations

Question: Discuss about theBecoming a Professionalfor Employees of the Organisations. Answer: Introduction Leadership plays a significant role for maximising the potentiality of the employees of the organisations in order to achieve the established goals and objectives of the organisation. In this assignment, the attributes of Rupert Murdoch and Kerry Packer, two well-known business leaders will be discussed along with their weaknesses, which severely affected their business. According to Manne (2013), a proper and efficient business leader can help the other team members to overcome the difficulties while encountering critical challenges in the business operations of the company. Both of these mentioned leaders initiates the action by employing effective communication skills in order to set adequate plans and policies for obtaining the business goal. Attributes that Made the Business Leaders Successful The leadership traits of Rupert Murdoch, a powerful and successful business magnet in media sector of Australia involves the adventurous spirit, aggressiveness and perceptiveness (Washingtonpost.com 2016). From different business reports and surveys, it has been revealed that the leadership style of Rupert Murdoch is responsible for his successful business operation. The successful leadership attribute of Rupert Murdoch includes the supportive, directive, transformational and charismatic leadership behaviour. Amernic and Craig (2013) have mentioned that the leadership behaviour and traits play important role in the hospitality industry in todays competitive business world. Only with appropriate leadership skills and capabilities, Rupert Murdoch holds more than 30% share of the company. Rupert Murdoch enjoys the position of CEO of News Corporation, 21st Century Fox and Fox News. Rupert Murdoch can be considered as a perfect corporate leader by the implementation of bold moves in the m edia industry of Australia. The drastic shift of the career of Rupert Murdoch suggests from a small print organisation in Australia to a famous worldwide media house. The career progression from print media to cable TV and broadcasting reveals the fundamental ability of delivering relevant strategies on grand scale in the media industry of Australia. With the help of transformational leadership quality Murdoch continues a successful media enterprise, which is financially stable. As opined by Franklin (2012), a successful leadership engages not the incidents in past, however, to make a perfect position in particular industry in successful manner. The risk management factors of Rupert Murdich also help to become a successful media magnet in Australia. Rupert Murdoch possesses adequate controls and good appointments in order to understand the fair corporate governance (Washingtonpost.com 2016). On the other hand, Kerry Packer is famous as business figure and media tycoon of Australia only because of his effective implication of leadership skills. The attributes that make successful this media baron involves his abilities of deal making and capabilities of examining the transformation in the television and broadcasting industry of Australia. With the perfect understand of the scope of media, Kerry Packer has created World Series Cricket. The adopted leadership policies can be related to the practice of todays business executives (Von Krogh et al. 2015). Kerry Packer preferred gamble both in the business and life and for the case of Packer, gamble has been proved as a successful business strategy. The leadership capability of Packer does not engage any kind of careless risk, which can damage both the image of this individual as business tycoon and his inherited business. The unwillingness for settling a business deal at a mediocre level helped packer to move into the career p rogression in effective and potential manner. The leadership capability of Packer involves influencing and motivating the employees of his organisation in order to obtain the fixed goal within the time schedule for occupying the best position in the media industry of Australia (Washingtonpost.com 2016). Weaknesses Although both Rupert Murdoch and Kerry Packer possess the leading position in the media industry of Australia with the employment of effective and adequate business strategies and following the contemporary trends. However, the weakness of Rupert Murdoch involves the inability to take suitable decisions during the decline of the circulation and print publication (Rasmussen 2012). The weakness of Kerry Packer involves his failure to fulfil the commitment of revamping and sponsoring on certain occasions, which possesses the scope of influencing the business operation of his company. Comparison of the Achievement Regarding Difficulties in Business Northouse (2015) has commented that there are always some difficulties and critical challenges while continuing a business in a particular marketplace. Similarly, both Rupert Murdoch and Kerry Packer have encountered several difficulties while running their business in the media industry of Australia. During their time, the technology was not advanced like this age and at that time; they flourish in the broadcasting and television industry only applying suitable leadership qualities, knowledge and appropriate business strategies in order to attract the customers and audience of Australia. With the help of thorough market research and various analyses of business reports, both of them have understood the stable foundation of the digital growth in this technological era. Both of them have faced some financial crisis because of sudden revenue challenges within the organisation (Von Krogh et al. 2015). However, with adequate and potential incorporation of completely new strategies like e ngaging more sponsors than previous and create scopes of increasing the circulation of the newspaper, Rupert Murdoch has achieved own firm position in the media industry of Australia. According to Daft (2014), the leadership capability builds suitable working environment within the organisation or supporting a stable growth of the employees. Conclusion From this assignment, it has been reflected that leadership involves motivation, which influences and motivates the employees of the organisation in order to provide their best performance for achieving the success of the company. Both Kerry Packer and Rupert Murdoch supervises the subordinates, however help them with proper instruction regarding the process of performance a particular task for getting the best and desired outcomes in efficient and effective manner. Both of these mentioned leaders are determined to build the morale, which denotes the basic cooperation of the employees. These leaders coordinate with the associated employees of the company for obtaining the organisational goals, which can be achieved through reconciliation of the personal interests. References Amernic, J. and Craig, R., 2013. Leadership discourse, culture, and corporate ethics: CEO-speak at news corporation.Journal of Business Ethics,118(2), pp.379-394. Daft, R.L., 2014.The leadership experience. Cengage Learning. Franklin, B., 2012. The future of journalism: Developments and debates.Journalism studies,13(5-6), pp.663-681. Manne, R., 2013. Why Rupert Murdoch cant be stopped. Northouse, P.G., 2015.Leadership: Theory and practice. Sage publications. Rasmussen, S., 2012. News as a service: Thirteen Danish online newspapers adapting to the social web.International Journal of E-Services and Mobile Applications (IJESMA),4(1), pp.1-22. Von Krogh, G., Nonaka, I. and Rechsteiner, L., 2012. Leadership in organizational knowledge creation: a review and framework.Journal of Management Studies,49(1), pp.240-277. Washingtonpost.com (2016) On Leadership Available at: https://www.washingtonpost.com/business/on-leadership/is-rupert-murdoch-a-successful-leader/2011/07/26/gIQAqR04aI_story.html [Accessed on Oct 21, 2016]